Marketing Blog
Mastering B2B Demand Generation: A Strategic Guide for Sustained Growth
B2B demand generation is not just about casting a wide net and hoping for leads to swim in; it's a strategic approach to creating and nurturing a reliable stream of potential customers. In the high-stakes world of business-to-business sales and marketing, demand...
SEO vs. Lead Generation – The simple answer.
I receive a lot of inquires, questions and concerns when working with clients that do Search Engine Optimization (SEO) and the biggest question I receive after 1-2 months of work is "I have not received any leads from the campaign yet, why is that?" Let me make it...
6 Best Practices for Creating an Outstanding Lead Capture Forms
If you're in the business of online marketing, you know the value of a good lead. Capturing that lead, however, can be the difference between a growing business and a stagnant one. Lead capture forms are the front door to your business – the point of connection...
The Ultimate 7-Step Guide to Crafting a Powerful Content Strategy
In the vast digital landscape, where attention is scarce and competition is fierce, a robust content strategy is the compass that not only guides your vision but ensures you reach the right audience at the right time. Whether you're a seasoned marketer, an...
Unlocking Customer Experience: The Untapped Goldmine for Lead Generation
In the competitive landscape of business, lead generation has been the holy grail for marketers and sales teams. The relentless pursuit of potential customers is a science – a delicate synthesis of consumer profiles, data analytics, targeted advertising, and...
The Art of Lead Nurturing: 4 Steps That Help More Customers Buy
In a world of constant digital bombardment, one of the key challenges for businesses is not just generating leads, but also nurturing them effectively until they are ready to buy. Given that it can take up to 13 touches to bring a lead to a sales-ready state, this...
Get Started
Are you ready to start?
Transform your LinkedIn profile into a powerful sales tool. With our easy-to-use features and comprehensive done-for-you services, you'll be able to generate leads and close deals more quickly.
Vasilakos Design
Vasilakos Design is a digital marketing firm that provides digital marketing strategies, content marketing, and lead generation services for small and medium sized companies.