Marketing Blog
Unlocking Customer Experience: The Untapped Goldmine for Lead Generation
In the competitive landscape of business, lead generation has been the holy grail for marketers and sales teams. The relentless pursuit of potential customers is a science – a delicate synthesis of consumer profiles, data analytics, targeted advertising, and...
The Art of Lead Nurturing: 4 Steps That Help More Customers Buy
In a world of constant digital bombardment, one of the key challenges for businesses is not just generating leads, but also nurturing them effectively until they are ready to buy. Given that it can take up to 13 touches to bring a lead to a sales-ready state, this...
The LinkedIn Conundrum: Quality vs. Quantity Posting Strategy
Navigating the tumultuous waters of LinkedIn is akin to a daily joust with your personal brand's destiny. With each connection and post, you either ascend further up the pedestal of professional recognition, or risk fading into the background of idle connections and...
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Vasilakos Design
Vasilakos Design is a digital marketing firm that provides digital marketing strategies, content marketing, and lead generation services for small and medium sized companies.