by Vasilakos Design | Jan 17, 2026 | Marketing Blog
Every new year brings with it new challenges, opportunities, and technologies that will reshape how brands connect with their audiences. As marketing evolves, one thing remains constant: businesses that plan strategically and act intentionally outperform those that...
by Vasilakos Design | Jan 6, 2026 | Healthcare Marketing, Lead Generation
Healthcare IT teams are currently navigating one of the most challenging periods in the industry’s history. They face a convergence of shrinking budgets, tightening regulations, escalating cybersecurity threats, and an urgent need to modernize both clinical and...
by Vasilakos Design | Aug 29, 2025 | AI Revolution, Marketing Blog, Search Engine Optimization
The contemporary search environment is undergoing unprecedented transformation, primarily catalyzed by sophisticated developments in artificial intelligence technology. According to recent industry data, 68% of marketers report that AI has fundamentally altered their...
by Vasilakos Design | Jul 21, 2025 | Broker Tips, Link Building, Marketing Blog
Your marketing team delivers a steady stream of leads, but here’s the reality check: only 25% of marketing-generated leads are high enough quality to convert into actual sales. That means three out of every four leads you receive won’t turn into revenue....
by Vasilakos Design | Jul 9, 2025 | AI Revolution, Marketing Blog, Social Media Marketing
an resorting to cold, generic messages that are easily ignored. The secret? A balanced approach that leverages both automation and personalization to build meaningful relationships. If you’re ready to scale up your LinkedIn outreach without losing your human...