by Vasilakos Design | Aug 3, 2026 | Marketing Blog, Marketing Strategy
A beautiful spa website is important. But a beautiful website that nobody can find isn’t going to fill your appointment calendar. For spas, med spas, salons, and wellness businesses, the customer journey increasingly begins with a search. Someone may be looking...
by Vasilakos Design | Jun 1, 2026 | Fractional CMO, Leadership & Management
Businesses today need strategic marketing leadership to compete, but not every company is ready to hire a full-time Chief Marketing Officer. That’s where a fractional CMO comes in. A fractional CMO provides executive-level marketing expertise on a part-time or...