by Vasilakos Design | Aug 3, 2026 | Marketing Blog, Marketing Strategy
A beautiful spa website is important. But a beautiful website that nobody can find isn’t going to fill your appointment calendar. For spas, med spas, salons, and wellness businesses, the customer journey increasingly begins with a search. Someone may be looking...
by Vasilakos Design | Jun 21, 2026 | AI Revolution, Marketing Blog, Search Engine Optimization
Why Traditional SEO Alone Is No Longer Enough For more than two decades, digital marketers have focused on one goal: ranking higher in search engines. While traditional SEO remains essential, the rise of AI-powered search platforms has fundamentally changed how people...